MASTERCLASSING

Criteo files complaint against Facebook "unfairly favouring its own services" in France

David Murphy

Digital ad firm Criteo has filed a complaint with the French Competition Authority against Facebook.

Criteo believes that the gradual exclusion of companies from the Facebook platform has adversely impacted the diversity of the online advertising industry.

In a statement, Criteo said the objective of the complaint, filed on 10 September 2019, is to recreate conditions of a level playing field for the industry by restoring Criteo and other companies' ability to access the Facebook platform on fair terms, and establishing clear and transparent guidelines to prevent Facebook from unfairly favouring its own services on its platform at the expense of its competitors'.