Dilithium, which specialises in high-quality multimedia delivery over mobile and broadband networks, has introduced the Dilithium Content Adapter (DCA), a high-capacity, scalable solution that automates the real-time adaptation and delivery of video content over multiple networks to any device.
Dilithiums patented technologies perform real-time, on-demand media conversion with minimal latency, avoiding the need for costly off-line transcoding. The company says that DCA enables service providers and content owners to deliver a superior customer experience, increase revenue streams, and attract and retain new customers with minimum capital investment.
The DCA builds on Dilithiums development of 3G mobile video solutions, with customers in more than 50 countries covering 800 million subscribers, and its 200-plus patented and patent-pending technologies.
The company notes that with the emergence of sophisticated phones like the iPhone, the popularity of video sites such as YouTube, and the increased availability of wi-fi and 3G networks, consumers are increasingly downloading videos onto their phones. Analyst firm ARC estimates that the mobile online video market will generate worldwide revenue of $5 billion (2.5 billion) in 2008. Consequently, mobile and broadband service providers are faced with the pressure to provide dynamic, high-quality content to their subscribers over multiple networks, to any device.
Until now, says Dilithium, service providers have been unable to effectively deliver interactive, 2-way multimedia content to wireless and broadband devices. The traditional process involves customized coding for each device and network type such as 2.5G, 3G, wi-fi or WiMAX, which restricted real-time downloads and is resource- intensive, as it requires extensive human interaction and expensive capital investment in servers and storage.
The DCA, says Dilithium, changes all that. Its patented audio and video technologies enable on-demand transcoding, transrating and transsizing of multimedia content, making content easier for operators and providers to deliver. The flexibility also allows for additional revenue streams such as targeted ad insertion.
As multimedia content becomes more widely available and the diversity of devices continues to grow, traditional methods of delivery are no longer the only way to offer content, says Michelle Abraham, Principal Analyst at In-Stat. Consumer demand for content with low latency and high quality will drive service providers to find solutions that will easily offer quality content to their subscribers over multiple networks and devices.