Dmexco 2016 – YouAppi

  • Thursday, September 22nd, 2016
  • Author: Tim Maytom
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David Murphy talks to Moshe Vaknin, co-founder and CEO of YouAppi, about the companys work in user acquisition and re-engagement, the importance of fraud detection and prevention when it comes to mobile, and how the firm has been working to develop technology that guarantees 100 per cent fraud-free clicks.