EE revives Echo & the Bunnymen’s ‘The Killing Moon’ in new ad
- Thursday, December 12th, 2024
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EE has teamed up with iconic 1980s rock band Echo & the Bunnymen to re-release the music video for their 1984 hit, The Killing Moon.
Created in partnership with Saatchi & Saatchi, the campaign highlights how EE’s broadband and mobile services keep families connected both at home and on the go.
“It’s a huge accolade that once again the band we’ve teamed up with for our latest brand campaign have chosen to use the film as their official music video to re-release their track,” said EE Marketing Communications Director Pete Jeavons.
“Echo & The Bunnymen’s The Killing Moon set the tone perfectly for our film Curfew. Featuring real parents and teenagers in real-life settings, the music soundtracks the universal challenge of embracing the freedom of youth while staying safe and connected. EE One customers have the peace of mind knowing their family is connected with broadband and mobile on the UK’s best network.”
Saatchi & Saatchi ECD Will John said: “Music drives the narratives, aesthetics and emotion for every EE campaign that we do. We use it to reflect the soundtracks to people’s lives, like a mixtape of modern Britain.
“To collaborate with Echo & The Bunnymen in a retelling of The Killing Moon, a song that’s infiltrated generations, is something we are incredibly proud of – and testament to the power of music and our storytelling.”