Eenox Tracks QR Campaigns with Qube

Online solutions provider Eenox has launched Eenox Qube, a QR management platform. Once a QR code has been generated using Qube, the technology can geolocalise QR scans to track where the codes are most commonly used – which the company says leads to more efficient strategic deployment.

The platform also offers analytics in real time – including maps and statistical breakdowns of usage by device, time and date. Qube also enables the recycling of QR codes – changing the target URL once codes have been deployed.