Email marketing company Emailvision has launched an iPhone application for its on-demand email marketing software, Campaign Commander. The app enables marketers to view details and monitor results of their email marketing campaigns, and pause the campaign, on the move.
The app offers secure access to the Campaign Commander service, allowing marketers to monitor performance data on the move and optimise their campaigns and strategies accordingly. In addition, the app helps marketers to share marketing performance data with management and extended teams more efficiently.
With marketers regularly tasked with overseeing a multi-channel strategy, enhanced accessibility to email performance data will further simplify the process of creating successful campaigns, says Nick Gold, Emailvisions UK Managing Director. The need to make email campaigns more efficient has never been greater, and marketers need to use new technology to interact with these campaigns at every stage of the process.