Digital entrepreneur Mark Kuhillow, who previously founded affiliate management agency R.O.EYE, has launched mCommerce solution MymCart, after securing an initial £475,000 investment. Aimed at small retailers and businesses, MymCart enables users to create a transactional mobile web app.
“MymCart is making mCommerce simple and accessible to any business already trading online but wanting to open up a new revenue stream,” says Kuhillow. “We’re bringing affordable mCommerce to the masses that cant necessarily afford to pay thousands of pounds for a mobile-optimised website or buy an expensive off-the-shelf solution.” 
The investment comes from the Finance for Business North East Technology Fund and a group of high-profile private angel investors – of the former of which has earmarked a further £500,000 investment in MymCart, subject to it meeting initial business targets.
