Eventbrite Buys London- and Argentina-based Startups

Eventbrite is expanding its reach and product offer – and taking out the competition – with its latest buyout of London-based, crowdsourced event directory Lanyrd, along with Argentina’s Eventioz.

Lanyrd, created by a husband and wife team, and their community will get continued support, Eventbrite said. The companies have just announced several API integrations between the two platforms, including support for Lanyrd app users to buy Eventbrite tickets within the app.

Eventioz has a similar proposition to Eventbrite, but is present in six key Latin American countries, including Brazil, Chile, Colombia and Mexico. The company has sold 1m tickets since is launched in 2008 – dwarfed by the 120m sold by the US-based company since it was founded in 2006. While Eventioz will reman where it is, the Lanyard team is joining Eventbrites engineering team in San Fran.

Eventbrite has made a huge push for mobile over the last two years, particularly with its Event Manager and At the Door payments apps, and announced that it took $1bn in revenues last year.