Ex-Fetch Director Launches Specialist Works Mobile House

The Specialist Works media and marketing agency has launched a mobile division lead by former Fetch business development director Richard Downey.

The Specialist Works, which specialises in direct response marketing, has Cancer Research and La Redoute among its clients. Richard worked at Dennis Publishing for 13 years and left as publishing director before spending a year in mobile at Fetch. He will now be working as mobile director at the Mobile House division.

Downey said: “I am looking forward to introducing mobile as an effective marketing channel to the clients the group already has, as well as bringing in some new accounts.”