Ez Texting Partners with Jackson Hewitt for SMS Marketing

Businesswoman using phone on the goSMS marketing company Ez Texting has partnered with tax preparation service Jackson Hewitt to become the preferred texting solution for their 6,300 branches operating across the US.

Jackson Hewitt, who provide full service tax preparation to individuals and companies, will use Ez Textings tools to communicate with prospective and existing clients during the busy tax season and throughout the year.

Ez Textings private label solution gives Jackson Hewitt franchisees access to the same enterprise-level tools as larger organisations while also providing them with the flexibility required based on individual demographics, client needs or marketing strategies.

“We are enabling our franchisees to communicate with their clients and prospects in the way that is most seamless in our everyday lives: via mobile device,” said David Prokupek, CEO of Jackson Hewitt. “Text can be used to set appointments, remind customers about the required paperwork and materials for the upcoming tax season, share special offers and provide tax tips.

“We wanted to provide all of our Jackson Hewitt locations with a robust mobile communication platform, with the flexibility to connect with their customers how and when they want.”

“We are proud to have been chosen as a preferred Jackson Hewitt partner, helping its vast network of tax preparation locations provide the flexibility they need to communicate with clients,” said Barbara Palmer, chief revenue officer of CallFire, Ez Textings parent company. “Jackson Hewitt saw firsthand the power of texting from the use cases of individual outlets, and moved to empower all of their locations with the SMS marketing tools necessary to succeed.”