FeedHenry, the cloud-based solution for building and deploying cross-platform applications, has launched what it claims is the first end-to-end, cloud-based solution for extending business and telecoms applications across the iPhone, Android, web and social media sites. The company says its solution solves an acute market problem where enterprises are looking for ways to reach out to customers and businesses with compelling mobile applications. A carrier-grade development environment enables enterprises to build applications and services, complete with access to an ecosystem of developers and readily available apps, without having to invest in new hardware or software.
FeedHenrys technology enables one-click creation of native mobile and social media apps, and also provides full app life-cycle management and analytics. Complex applications including Location-based Services, payment, billing and presence, can be built and deployed quickly, and used for customer outreach across a variety of locations and devices.
 If you are an enterprise looking to use applications to support and extend your business, FeedHenrys platform gives you a ready-made solution, says President and Founder, Barry Downes. With our technology, enterprises now have a way to capture the power of mobile and social media applications, extend their business and also tap into a developer ecosystem with a supply of applications and developers to help them do it.
FeedHenrys technology platform is based on open standards, and, the company says, is reliable, scalable and secure. Applications are built using Javascript, which runs both on the client and in the cloud, making application development open to a wide community of developers. FeedHenrys cloud environment provides a high performance execution environment, custom data storage, caching support and integration with third-party web services.
Enterprises can deliver the same application interface to both Smartphones and social media sites, providing sophisticated analytics that offer real insights into the use and effectiveness of applications.