Fiksu Lands $10m Funding

App acquisition platform Fiksu has secured $10m (£6.4m) in Series B financing. The investment is led by the venture investment arm of Qualcomm, as well as existing investor Charles River Ventures. The funding brings Fiksu’s total raised to $17.8m.

The funds will be used to accelerate the companys growth, according to Fiksu – with a specific focus on expansion in European and Asia-Pacific regions – as well as fuelling development of its optimisation platform, and driving strategic partnerships with agencies and brands.

“Fiksu is hyper-focused on using our outstanding and innovative technology to deliver the best app marketing solution for advertisers,” says Fiksu founder and CEO Micah Adler. “Our accomplishments to date demonstrate our technological leadership. It is a true honour to be backed by investors who are deeply respected within the mobile ecosystem and bring such a distinguished track record of innovation excellence.”