FirstPartner Launches UK Mobile Marketing Market Map

FirstPartner has released its 2010 UK Mobile Marketing Market Map. The map provides a 360-degree view of the mobile marketing industry in the UK, covering facts, figures, key players and trends.

It segments the industry by its various components, including cutomer segements; delivery channels; media owners; mobile marketing formats, complete with service providers; and factors to consider, all on one A3 poster that you can stick on the office wall for handy reference next time you need a list of mobile aggregators, coupon providers, or site and app developers.

Watermarked, print-disabled versions of FirstPartner Market Maps are free to download for evaluation purposes, while a fully-functional PDF version costs £65. You can download the market Map here.