Canela.TV, one of the first advertising-based video on demand (AVOD) streaming services for U.S. Hispanics, is now available in Mexico for free. 

With over 20,000 hours of Spanish-language content, viewers can enjoy a variety of popular titles; including comedies, cartoons, classics from Spanish cinema and Hollywood releases.

Canela.TV’s Mexico launch comes on the heels of its success amongst audiences in the United States. The popular streaming platform is the brainchild of Canela Media, a digital media tech company founded by Mexican entrepreneur, Isabel Rafferty.

“Mexican audiences have really embraced streaming over the past few years, and we are thrilled to add Canela.TV and its library of amazing content,” said Rafferty. “As a Latina from Mexico, I’m always looking for shows and films on streaming sites that will allow me to connect with my roots. Canela.TV is one of the few platforms that truly reflects the many facets of Latin American culture and helps inspire a sense of community amongst audiences in Mexico and beyond.”

In Mexico, Canela.TV is free to download from Canela.TV.com, and on the App Store, Google Play, Roku, Apple TV, Amazon Fire TV, Chromecast and Google TV.

The news comes following the announcement of the streaming service’s availability on both Samsung TV Plus and VIZIO SmartCast.