Fremantle Pours Celebrity Juice onto iOS and Android
- Wednesday, June 6th, 2012
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FremantleMedia has released a Celebrity Juice app for iOS and Android, developed by Swipe Entertainment, based on the Keith Lemon-hosted ITV2 show. The app, which costs £1.99, is a quiz game which poses questions based on rounds from the panel show, as well as four mini-games.
Users are also asked to suggest a fifth mini-game, with the winning idea added as a part of a free update. 
“We are consistently looking for new ways to extend our brands beyond the TV screen,” says Dominic Burns, SVP Licensing UK at Fremantle. “With Swipe Entertainment, we have created a fantastic app that successfully delivers the entertaining and tongue-in-cheek nature of Celebrity Juice to the mobile market.”
