Furniture Villages Basket Value Higher on Mobile

UK retailer Furniture Village has seen the average basket value on its mobile site surpass that of its website. The mobile site, developed with We Love Mobile, accounts for over 21 per cent of online visitors to the retailers website.

Charlie Harrison, Head of eCommerce at Furniture Village said, “The mobile website has created a new shopping experience for our customers. It’s not an uncommon sight to see someone sat on the very sofa that they’re looking at on their phone. We wanted to make buying furniture as easy as possible for our customers. Our new mobile website delivers an exciting new touch-point and we’re looking forward to seeing what we can do with this in future”.