Bumble expands friendship offering with Geneva acquisition
- Tuesday, May 21st, 2024
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Dating app Bumble has acquired group and community app, Geneva for an undisclosed sum.
As a result, the partnership will focus on connecting people based on their shared interests.
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According to the dating app, the move aims to expand the Bumble For Friends experience from one-to-one connections to groups and communities to serve the many ways people seek friendships.
Geneva said: “By bringing Geneva into Bumble, we aim to rapidly accelerate making this vision a reality, and in the coming quarters, our community will be able to join a new, group-centred friendship experience built by Bumble”.
Meanwhile, Bumble CEO, Lidiane Jones, continues: “There’s certainly a lot of interesting technology companies across the industry that we’re constantly looking at, but we immediately look at if it [Geneva] actually aligns and accelerates with our long-term mission here.”
