MM Awards

GeoSpock and Tamoco partner to scale location data insights

Tim Maytom

Data integration firm GeoSpock and location data network Tamoco are partnering to enable high speed processing of precise data sets, with the aim of providing clients with the ability to unlock valuable business intelligence in real-time.

GeoSpock provides clients with analytics and predictions across time and space, enabling them to understand in the moment how customers behave and interact with their businesses. Tamoco’s powerful data brings insights aimed at linking online to offline, and the partnership aims at packaging the insights into tangible and actionable visualisations.

The solution aims to help clients across multiple disciplines, from the marketing and advertising space, through to supply chain efficiency, city planning, finance and business intelligence. Connecting and visualising the link between the online and offline worlds will provide clients with a powerful toolkit to place data at the centre of the decision-making process.

“This partnership shows that the demand for accurate, sensor-driven location data is growing,” said Rune Bromer, CEO at Tamoco. “With this rise in demand , businesses need a solution that can help them to act on the intelligence that location data can provide. GeoSpoke is a company clearly leading in its field and provides our clients with a powerful tool to help visualise and learn what affects businesses in both the online and offline worlds.”

“As the world’s largest proximity network, Tamoco is a company with its finger on the pulse of innovation and we are delighted to be working with them,” said Richard Baker, CEO at GeoSpock. “It’s sensor-driven data sets have helped businesses build better products. This is extremely impressive and its focus on data privacy aligns with GeoSpock’s own values. We look forward to helping Tamoco to further its success in the mobile intelligence industry through the use of GeoSpock’s full analytics toolset.”