Ad-funded mobile games company Greystripe has revealed that it has achieved 14 million downloads of its free mobile games on Gamejump.com and distribution partners in under 12 months.
Greystripes catalogue currently features 800 games from 70 publishers, including a variety of genres to appeal to different users around the world. Having diverse titles has been successful, the company says. In the past year alone, the company has seen users play an average of 3.4 games and the number of females downloading games closing in on their male counterparts. Additionally, it seems like the early morning commute and lunch breaks are the most popular time of the day to play mobile games, adjusted per time zone, being 9am, 1pm and 2pm.
The summers most popular Greystripe games, in order, are:
Funky Monkey in Funky Monkeyland (Handy Games, Adventure)
SameGame 2 (SDW developments, Puzzle)
Solitaire (Relaxas, Casino)
360 Speed (SoulBiz Entertainment, Sports)
2006 World Soccer (Mobility Zone, Sports)
Aqualife, Bogee (Interactive, Action)
Virtual Dragon (DS Effects, Puzzle)
Blind Fury (United Fun Traders, Action)
Jacado Klondike Solitaire (Zindell Technologies, Ltd., Casino)
Black Shark (United Fun Traders, Action).
All of these mobile games are made free via Greystripes online and mobile gaming portal GameJump.com and through its AdWRAP Catalog program. Greystripe patent-pending AdWRAP technology automates the process that enables ads to be wrapped directly with mobile games and applications without any complex coding and development for the content owner. AdWRAP provides both game publishers and carriers an additional source of revenue, while simultaneously building customer retention and loyalty.
In less than 12 months we have successfully shifted the economics of mobile content through the launch of Gamejump.com, says Greystripe CEO Michael Chang. Now mobile gaming joins radio, Internet, and television as a form of entertainment that can be offered free to the consumer, supported by advertising in our case, before and after a consumer plays our titles.