Guardian Responsive Design Mobile Site Goes Live
- Tuesday, November 27th, 2012
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The Guardian has relaunched its mobile site, following a one-month beta trial.
As reported last week, the site uses responsive design, and is apparently designed to adapt its performance to match up with the users connection speed.
“As the use of mobiles and tablets continues to grow rapidly, so does the range of devices and screen sizes on which people are reading us,” said Tanya Cordrey, chief digital officer at Guardian News & Media. “Our own mobile traffic has grown an incredible 63 per cent year-on-year and, in line with our digital-first strategy, we want to ensure our readers have the best possible experience when looking at the Guardian website on any type of small tablet or mobile. 
The Guardian saw nearly 13m unique visitors to its mobile site during October, according to AdobeSiteCatalyst.
