T-Mobile UK has unveiled a loyalty programme called Night In which aims to encourage customers to plan more nights in with friends and family during the week. The deal sees T-Mobile partnering with movie and game rental company Blockbuster to offer everything customers need for a night with friends and family.
Night In, which launches next week, allows T-Mobile customers to rent a game and a movie or two movies for two nights and grab some snacks and a bottle of soft drink for 5. Customers can choose from hundreds of DVDs, Blu-ray discs and games. The promotion is valid in all UK Blockbuster stores from Monday Thursday each week, and can be used once each week by T-Mobile customers.
Customers tell us that more than anything else, they love spending time with family and friends, and with the ongoing trend of staying in rather than going out, Night In is our way of saying thank you to them for their loyalty, says T-Mobile UK Head of Brand and Communications, Lysa Hardy. This Night In offer with Blockbuster is a great value deal that gives our customers everything they need for a perfect night in, and is a great excuse for people to pile in front of the TV and enjoy the latest movie release or computer game.