Hedgehog Expands to India

Digital agency Hedgehog Lab is opening an office in Hyderabad, India, as part of plans to expand internationally. New business partner Krishna Pediredla has been brought in to head the new office.

“There is an explosive mobile market in India which isn’t being tapped into yet, so for me, it seemed an obvious next step,” says Hedgehog managing director and founder Sarat Pediredla. “The Far East holds masses of opportunity and we want to capitalise on this by having hedgehog lab present in major global areas – the UK, India and, ultimately, the US, providing a 24-hour cycle of work, so clients get the very best level of service.”

The agency has also seen an increase of 300 per cent in turnover over the past year, and quadrupled staff numbers.