Human Security, (formerly White Ops), which offers protection against sophisticated bot attacks and fraud, has completed a $100m (£74m) growth funding round led by WestCap, with additional investment from NightDragon and other current investors to support the company in its next phase of growth.
Human protects large enterprises and internet platforms from sophisticated bot attacks and fraud across the domains of application security, digital advertising, and performance marketing. In 2021, the company experienced accelerated adoption of its bot mitigation platform on a global basis and saw its revenue growth rate double year-on-year.
77 per cent of all cyberattacks are bot-based. Cybercriminals with millions of sophisticated bots at their disposal can send billions of fake requests to create fake accounts; take over accounts and commit credit card fraud; manipulate popularity and consensus; contaminate user data; defraud digital advertising and marketing campaigns; and snipe or hoard online goods and services.
Human’s product offerings include MediaGuard for Ad Security, which protects digital media and advertising from fraud and abuse within desktop, mobile, and CTV environments. BotGuard for Applications protects sites and applications from digital fraud and abuse, including account takeover attacks, new account fraud, fraudulent transactions and sensitive content scraping. And BotGuard for Growth Marketing protects digital marketing investments from fraud and abuse, including paid media, lead generation, and retargeting, and preventing fraudulent traffic from entering marketing platforms.
Recent successes include taking downthe CTV botnet Pareto, in cooperation with Roku and Google; disrupting 3ve, which involved bringing together the FBI, Google, Facebook and many others in the industry; and the takedown of Methbot, which recently culminated in the self-proclaimed ‘King of Fraud’ responsible for the operation being sentenced to 10 years in prison.
“With this growth investment from WestCap, NightDragon and additional investors, we will expand our leadership position to build a more secure and more human internet,” said Human Co-founder and CEO, Tamer Hassan. “Human plays to win through collective protection by verifying the humanity of 15 trillion interactions per week, enabling us to defeat attackers, changing the odds to the side of the good.”