Icelandic communications provider Sminn has selected LogicaCMGs Message Charger solution to enable it to capture new revenue streams for advanced messaging and content services. Part of LogicaCMGs Intelligent Charging domain, the technology will allow Sminn to benefit from a single dedicated charging platform that integrates efficiently with both current pre- and post-paid environments, and enables the fast provision of the same service offers to all subscribers, with zero fraud risk from revenue leakage.
Sminn can now take advantage of new revenue streams that its existing billing platforms cannot capture, such as messaging bundle packages, tiered pricing, or varied wholesale international roaming services. The operator will also benefit from a simplified message charging architecture, which reduces the complexity and cost of launching new service plans across pre- and post-paid subscribers.
Traditionally, says Logica, operators have relied on billing platforms that only enable charging for mobile services and content after the service has been delivered. This method provides a window of opportunity for pre-paid subscribers to avoid paying for the selected service or content, and can create problematic revenue leakage issues for operators. LogicaCMGs Message Charger solution allows operators to move away from these methods by checking and securing funds before the final service is delivered, but with a millisecond response time to ensure a seamless customer experience. LogicaCMGs Message Charger is also a single flexible payments platform that supports pre-delivery real-time charging for multiple advanced messaging and content services to a subscriber at the same time. This enables Siminn to address increasingly complex business and revenue models more cost effectively, while continuing to deliver the latest services to their customers.
“The Icelandic market boasts one of the highest mobile penetration rates, with high volumes of customers demanding simplified charging solutions across an increasingly converged environment says Erlendur Steinn Gudnason, Director for Development ICT, at Sminn. Having worked together for over a decade, LogicaCMG has proven to be both a stable and innovative partner for Sminn, and will undoubtedly continue to contribute towards our future success.”