Mobile ad network InMobi has unveiled plans today to provide local European support to publishers and advertisers under the leadership of Rob Jonas, former Google and Yahoo! executive.
Since launching its Mobile Ad Network product in Europe in the Summer of 2009, InMobi has experienced rapid growth and is now serving over 500 million mobile advertising impressions monthy across all major European markets. To capitalise on this success, Jonas has joined InMobi as Managing Director Europe, bringing with him deep experience in high-growth technology businesses that includes both start-ups and public companies across Europe, the US and Asia.
I was attracted to InMobi by the phenomenal talent and success of the existing team, combined with their desire to build a truly global business in the fastest growing digital sector of this new decade, says Jonas. Many factors are finally converging in Europe, which will result in significant growth in the use of mobile technology, with advertising being both a driver and beneficiary of this growth.
Jonas joins InMobi from Google where he was a Director of Strategic Partnerships for EMEA, with responsibility for identifying, closing, and managing some of Googles largest commercial relationships in the region. Before Google, he was at Yahoo! Europe, having joined through the acquisition of Overture Europe in 2003. He was also a founding member of idealab! Europe, where he worked with multiple idealab! portfolio companies expanding into Europe. Over the last 13 years, he has worked in roles encompassing sales, strategy, product and business development, M&A and general management. At InMobi, Jonas will be responsible for expanding the companys business in Western and Eastern Europe.
Since our launch in Europe only five months ago, InMobis growth has surpassed expectations, with the UK now one of our top five countries, says InMobi CEO and Founder, Naveen Tewari. To sustain and capitalise on this growth,we recognise the need for local presence. With his extensive experience, Rob is the right fit to further build the business in Europe and provide our advertisers and partners with the insights and support of a local team. Equally important, our ability to attract and hire a seasoned executive like Rob Jonas is a testament to the strength of our business.