Instagram Expands Stories with See More Links, Mentions and Boomerang

Instagram StoriesInstagram has expanded Stories, its Snapchat-style slideshows which disappear 24 hours after sending, with new features.

The biggest addition is See More links, which enables verified accounts – like celebrities, publications or brands – to add hyperlinks to their Stories for the first time, which can be tapped to view in a browser or swiped to view in-app.

This is currently limited to a trial, though whether its Instagrams intention to expand beyond verified accounts remains unclear.

Launching generally, mentions in Stories work the same was as in captions and comments – users can type @ with a username to tag a person or business, which will then notify them. Viewers who tap the mention will be taken to that persons profile in a pop-up.

The final addition to Stories is Boomerang, a recording mode which stitches together a burst of photos into a mini video that loops forward and backward.