Instapaper buys itself back from Pinterest

Instapaper is buying itself back from Pinterest, which took ownership of the ‘read-it-later’ app in 2016. In its new guise, Instapaper will be owned and operated by Instant Paper, Inc., a new company owned and operated by the same people who have been working on Instapaper since it was sold to Betaworks by Marco Arment in 2013.

The ownership transfer will occur after a 21 day waiting period designed to give Instapaper users fair notice about the change of control with respect to their personal information.

In a blog post, the company said it wanted to emphasize that not much is changing for the Instapaper product outside of the new ownership. “The product will continue to be built and maintained by the same people who’ve been working on Instapaper for the past five years,” it said. “We plan to continue offering a robust service that focuses on readers and the reading experience for the foreseeable future.”

The company also thanked Pinterest “for being such great stewards of the product over the past two years”, noting that with Pinterest’s support, it had rebuilt search, introduced an extension for Firefox, and made a variety of optimizations for the latest mobile operating systems and more.