Summits Yellow

iPhone App a Hit, Says Shazam

David Murphy

Mobile music discovery service Shazam has revealed that its iPhone application has been downloaded by over 1.5 million people in the first six weeks of its availability on the Apple App Store. Collectively, those people have used the app to identify more than 20 million music tracks.
The application enables users to identify music tracks, watch related videos on YouTube, and buy identified tracks through iTunes for delivery straight to their iPhone. Users can also tag the identified tracks with photos to capture the moment and share these memories with friends.
The Shazam iPhone application has had a phenomenal user response both in the number of downloads and the number of tracks being identified, says Shazam CEO, Andrew Fisher. The application taps into the users desire to discover, capture and share their music experiences, and the success confirms our belief that music recognition will become a ubiquitous feature for all mobile phones in the future.
Shazam says it is focused on continuing to improve its iPhone application and will be launching a premium application, based on user feedback, with additional features and functionality in the coming months. It also plans to increase monetisation of the application through mobile advertising.
You can get Shazam for the iPhone here.

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