Mobile technology and applications developer ROK Entertainment Group has unveiled ROK Talk, a new and wholly unique mobile conference-calling application, with an invitation for 500 people worldwide to join a BETA trial.
ROK Talk enables simple and affordable group calling, all managed directly from the users mobile phone. In just a few seconds, subscribers can instantly create or schedule conference calls with up to 30 people simultaneously, using the familiar Contacts list already on their handset.
The ROK Talk solution manages invitations and introductions on the users behalf, and even allows in-call control of the conference directly from the handset, which ROK claims is an industry first. Call costs are substantially lower than traditional conferencing solutions, and far more immediately actionable, says ROK, making the product attractive for personal use.
ROK Talk connects families and other social groups as easily as it connects a businessman with his colleagues around the world, says ROK CEO Lawrence Alexander. This is our first step into giving businesses and the socially networked generation the tools they need to communicate more effectively, and we believe that there is massive potential here to not only revolutionise group calling, but to make it as seamless and ultimately as ubiquitous as person-to-person calling is now.”
ROK is currently seeking applications to join a 500-user free trial of ROK Talk from handset manufacturers, mobile operators, businesses and individuals worldwide. Applicants for the trial must own a Symbian 3rd Edition device such as the Nokia N73, E65, E61 or E61i. You can register your interest in taking part in the trial here. 
