Jamie Oliver to host TikTok Live event to launch his latest book

David Murphy

Chef Jamie Oliver is hosting a live event exclusively on TikTok on Thursday to unveil his latest cookbook One: Simple One-pan Wonders.

The TikTok Live event takes place at 18:15 GMT with guests including TikTok creator Julius Fiedler, presenter Saskia Marriott, and Brit Award nominee Tom Grennan. As part of the event, Oliver will launch his own TikTok Shop on the platform, with his 25 best-selling cookbooks available to buy via the TikTok app.

The evening will kick off with Oliver and Fiedler discussing some of their favourite recipes, before being joined by singer Grennan for canapé tasting, before the pair dive into a brand new recipe from Oliver’s new book. The chef will then set TikTok creators Johnny Kyung-Hwo and Chanell Wallace a series of quick, one-pan cooking challenges inspired by his new cookbook. There will also be a Q&A session where viewers can put their questions to Jamie Oliver.

“Not only are we excited to be one of the first cookery brands to launch a TikTok Shop in the UK, but our Cook Shop Live event is the perfect place for Jamie to celebrate his new book One,” said James Verity, Creative Director at The Jamie Oliver Group. “The innovation TikTok creators bring to their recipes is exactly why it’s the perfect place for Jamie to share an insight into how he came up with the ideas for the recipes in his new book. The TikTok community is going to be all over the tips, hacks and clever, amazing recipes and we can’t wait to share them.”