Registration is now open for the Mobile Marketing Programmatic Summit, taking place in London on Thursday 29 September.

The last few years have brought programmatic trading very much to the forefront of the marketing conversation. Brands have had their choice of events and opinions to help them better understand how to adapt to what is now becoming a large part of their ongoing strategy – at least as desktop is concerned. It’s obvious that understanding programmatic trading is essential for desktop, but what about mobile? Is everyone as comfortable with it as part of a mobile strategy? Is it considered in terms of cross screen and the wider campaign?

With that in mind Mobile Marketing Magazine is proud to announce our first Programmatic Summit, in association with TubeMogul. A truly mobile and cross-device focussed programmatic event put together with the sole purpose of helping to educate brands and media agencies on the possibilities and challenges of mobile programmatic by cutting straight to the heart of this topic.

As well as a conference programme featuring a keynote from Trinity Mirror programmatic director Amir Malik, the event will feature curated roundtable sessions from our partners, including Voluum, Bidswitch and Axonix, as well as headline sponsor TubeMogul. To make sure you get what you need from the day, it will culminate in an Ask Me Anything panel where our experts can share their knowledge based on exactly what you want to know.

Attendance is free for brand marketers and senior media agency staff. For a chance to quiz the experts, hear first-hand brand experiences and choose your own agenda, register for the event by clicking here.