CardMobili, creator of a customer loyalty app, has partnered with La Redoute in Portugal. Using the CardMobili app, La Redoute’s customers can access a range of offers and incentives, including a 40 per cent reduction on their first purchase.
CardMobilis app – available on iOS, Android and Windows Phone 7 – handles the loyalty cards, points schemes and discount coupons of over 2,200 clients. LaRedoute is one of 17 brands and businesses within the international retail group Redcats, which has made 80 per cent of its products available to purchase via apps. 
Paulo Pinto, general director of Redcats Portugal, says: “Communicating promotions and giving amazing offers via the mobile phone is one more innovation that La Redoute wants to share with its customers, simplifying the whole shopper experience.”
