In it, we celebrate the winners of this year's Effective Mobile Marketing Awards program, with a 12-page special, looking at the winning campaigns.
We also take a look at eBay's Christmas pop-up shop in London; get up close and personal with three festive apps that promise to take the pain out of preparing for Christmas; and we reveal the results of our exclusive research into app usage in the UK, US and India. The findings will surprise you.
The issue also features interviews with Velti and Big Time Arabia; a preview of the Mobile Retail Summit, our major new conference and exposition looking at all aspects of mobile in the retail channel; and the full 2012 schedule for the Mobile Masterclass series, including events in the UK, US and Germany.
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