LiquidM Launches Mobile Ad Management Platform

LiquidM has launched an ad management platform for agencies, publishers and ad networks to create and manage their mobile campaigns.

The cloud-based Software as a Service platform is customisable and has been created as a whitelabel solution to replace ‘build your own’ software.

The company has raised $5m in Series A funding from Blumberg Capital, Earlybird, and Asset Management, which it will use to grow and market the product. LiquidM is already working with M&C Saatchi, Orange, Fetch and Madvertise.