EMMAs

M2M – Getting Connected

Alex Spencer

[img_assist|nid=22702|title=|desc=|link=popup|align=left|width=117|height=150]M2M (Machine to Machine) technology enables previously 'dumb' devices to communicate with each other, making them 'smart'. Looking forward, it could well be the next big thing for the mobile industry. But like a lot of next big things, it's not necessarily the easiest concept to understand.

To get us started, Jürgen Hase – vice president of the M2M competence centre at Deutsche Telekom (DT), the German telco which owns T-Mobile – shared the definition his company uses:

“M2M is any interaction between machines – by which we mean devices that aren't smartphones or tablets – however they connect,” said Hase. “It doesn't necessarily mean pure mobile connectivity, it could be combined with, for example, NFC or even a wired line.”

That can mean anything from intelligent fridges which know what's being put in them, to systems for farmers to monitor their cattle's well-being and when they're ready for mating. It's an undeniably broad topic.

Getting involved

DT's own involvement in M2M began with the opening of its competence centre in February 2010, which aimed to gather together knowledge across the nine segments which it uses to divide up the M2M ecosystem. Mapping these helps to show some of the most common use cases for M2M – the segments are energy; consumer electronics; healthcare; transport and logistics; retail and commerce; security; industrial automation; public sector; and automotive.

The top three, as far as DT is concerned, are automotive, energy, and healthcare. Automotive's position has been cemented by a recent EU directive, which requires all cars manufactured from 2015 to feature emergency call functionality.

[img_assist|nid=22704|title=|desc=|link=popup|align=right|width=150|height=119]“It's a function that will only be used once at most,” said Hase, “so the data stream's really low, but normally you're combining these things with additional features, such as telemetric services. The next step that will be most interesting is car-to-car communication, and entertainment – whether that's movies, app stores, in-car wi-fi hotspots – as that increasingly becomes individual car's USP.”

The energy sector includes smart meters on the consumer end, and a smart grid – which monitors and measures energy distribution to increase efficiency and reliability – for energy suppliers. Hase believes that, in the short term, it will be the smart grid that is adopted more heavily, especially as the industry moves towards alternative power sources.

Hase foresees a major surge of growth in the healthcare sector from outside of Europe, in countries without public-funded healthcare. While it might be hard to see the NHS splashing the cash on piloting M2M, he foresees private patients, and thus institutions, being more willing to pay for mHealth solutions.

Teaming up

“M2M doesn't stop along with country borders,” said Hase. “We have to increase infrastructure quality, which means global co-operations are necessary.”

To this end, DT has partnered up with other European operators, including France Télécom and TeliaSonera, as well as with smaller technology companies and developers, to help get M2M out into the world and iron out the wrinkles.

“We have 150-plus partners currently, worldwide, and that's increasing,” said Hase. “Generally they are innovative companies, who know what they are doing, but aren't big enough to sell their products worldwide, so they could benefit from DT's market reach and marketing power. It's a win-win situation.

“I believe security and quality are the key drivers for the future, especially in the enterprise market. If you want to optimise the customer's process, it just has to run – and in a secure way. That means that first you've got to get millions of machines running smoothly, so we work closely with developers, so they can contribute to the ecosystem.”

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Going forward

Truthfully, M2M hasn't yet affected many consumers or businesses in any meaningful way. The latter will come first, according to Hase, as businesses adopt and streamline the technology and its uses.

“In the short term, over the next one to two years, M2M growth will be more driven by the enterprise sector,” he said. “And then it'll start to move over, with the 'connected house'  incorporating M2M for security, meters, these sorts of things. We'll then be able to offer these things to the consumer, but before then we need to test it more and smooth out the experience.

“Ultimately, we believe M2M will influence improve our daily lives, both on the business side and the private side – that's our vision. Connecting life and work is one of the big streams at DT, it's where it all comes together, and the broad variety of applications powered by M2M will make life much easier and more comfortable.”