Majestic Results for Wine Retailers Mobile Site
- Sunday, May 27th, 2012
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Specialist retailer Majestic Wine has seen a 15 per cent increase in mobile traffic, and a 60 per cent increase in users accessing the sites location-based find a store functionality, following the launch of its mobile-optimised site.
“We’ve seen more and more users coming to our site via mobile devices over the last year and have seen great results within the first two weeks of launch,” says Graham Everitt, eCommerce analyst at Majestic. “The feedback has been extremely positive – not only is it a beautiful site, it is incredibly easy to use. We pride ourselves on providing the best customer service in the wine retail space and we saw this as the natural next step for supporting our increasingly mobile customers.”
Powered by Usablenets platform, the HTML5 site includes a transactional shop, filtered special offers, and social sharing functionality.