Mindshare Appoints James Chandler as Global Mobile Director

James ChandlerWPP-owned media agency Mindshare has appointed James Chandler as global mobile director.

Chandler was previously Mindshare UK head of mobile, and is a member of the IAB UK Mobile Board.

In his new role, he will work alongside Mindshares regional mobile teams, headed by North America mobile director Jeff Malmad and APAC mobile lead Atibhi Mehra, as well as the agencys strategic mobile partners to deliver adaptive mobile solutions for clients.

Chandler will also head up the Mobile Garage initiative, a joint venture with Google intended to educate Mindshares clients on the opportunities presented by mobile.