MMA Launches 2010 Awards Program

The MMA (Mobile Marketing Association)
has announced its call for nominations for its Annual Global Awards Program. Winners will be selected by a judging panel of industry, association and media leaders, and announced during the Global Awards Ceremony and Dinner to be held on November 17 in Los Angeles.

The 2010 Annual Global MMA Awards categories are:

Best Use of Mobile Marketing (six categories):

  • Branding
  • Cross Media Integration
  • Direct Response
  • Product/Services Launch
  • Promotional
  • Relationship Building

Other categories are:

  • Innovation
  • Social Impact
  • Mobile Marketing Academic of the Year
  • Outstanding Individual Achievement in Mobile Marketing
  • Mobile Marketing Association Award for Overall Excellence

“Each year we continue to raise the bar on the level of campaigns entered in the MMA Awards program,” says MMA membership manager, Stacey Sayer. “This is a direct reflection on the continued growth, innovative campaigns and expanded uses of mobile for marketing purposes. We’re thrilled to open this year’s nominations and look forward to congratulating all winners during this year’s ceremony.”

There’s more information and details on how to enter the MMA Awards here.

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