Mobango, the social mobile application store, says it has seen a 500% increase in mobile application downloads in the last 12 months, compared to the previous year, with a total of 23 million downloads from Mobango during 2009.
Launched in 2006, Mobango enables users to find and download apps and user generated content, and also distribute them to their friends. The Mobango app store  features over 20,000 cross-platform mobile applications which work on Symbian, Android, Flash Lite, Palm, Java, Blackberry and Windows Mobile platforms.
Mobangos Pay Promoted Download (PPD) business model offers developers and publishers an effective way to distribute applications targeted by country or phone model in the world. Mobango describes it as: the ultimate performance-based mobile distribution platform, where customers only pay for the downloads generated by Mobango, and notes that since its launch in March 2009, the PPD model has been successfully adopted by leading mobile marketing agencies, consumer brands, social networks, gaming and content companies worldwide.
Mobango prides itself on hard work, innovation and loyalty to its global community, says Mobango CEO, Fabio Pezzotti. Facilitating a reliable, cost-effective and fast way for mobile app providers to distribute content to millions of cross-platform mobile users globally remains at the heart of our work.