Mobile app developer Mobikats has developed an iPad app for custom shoe-maker Oliver Sweeney to use in store.

The app enables customers to design their custom Italian shoes at the point-of-sale. Users select shoe design, type of luxury skin they want the shoe made of, and then the colour of skin for each panel of the shoe. They can choose from six shoe designs and five luxury skins in different colours. They can also emboss the sole of their shoes with their own message, and also email a copy of the finished design and shoe images to their email account for future reference. Mobikats now plans to take the Oliver Sweeney shoe app onto the Apple App Store to allow anyone to experience the pleasure of designing their own luxury Italian shoes.

“The keys to successful app development are clear app goals, married with elegant simplicity through focussing on rigorous usability,” says Mobikats director, Phil Hunt. “The challenge for Mobikats with this particular iPad app was to make sure that Oliver Sweeney staff and customers had fun, and were helped every step of the process by the app.”