Today sees the launch of MobMart, which claims to be the worlds first mobile-powered auction site. To sell something, users just snap a picture on their cameraphone, send it to 07720 110022 and fill in the simple form by return. If the users phone has video capabilities, they can shoot a video and use that to promote the product they are selling. To browse and buy, consumers text MOBMART to 80988 or go to http://mobmart.mobi/ on their phone.
Mobmart sends out texts to sellers when bids are placed on their items, and to bidders when they have been outbid. Bids can also be placed on the Mobmart website.
Starting today, Mobmart is looking for the best item posted each day and giving the seller 50. It could be the biggest, the smallest, the craziest, the one with the best video, or just the best-crafted sales pitch. 
