MM events

Movers & Shakers: Blippar, Factual, IO, Astound Commerce

Alex Spencer

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is a regular feature following the hottest hires in the industry, so you can keep track of who's joined which company, and what they're doing there.

From left to right:

From left to right: Rob Jonas, Glen Drury, Tom Bowman



Blippar
Augmented reality firm Blippar has hired Glen Drury as its EMEA chief commercial officer as part of an effort to reposition itself as a digital media platform.

Drury previously held the role of vice president of mobile advertising at Opera Mediaworks, and also has time at Yahoo, Kelkoo and TravelZoo on his CV. At Blippar, as well as driving the business' repositioning, Drury will be responsible for growing the monetisation of its visual search proposition for the EMEA market.

Factual
Data company Factual has hired Rob Jonas as its first SVP of revenue, off the back of a $35m Series B funding round last December.

Jonas, who was previously chief revenue officer at PubMatic and before that worked at Google, Yahoo and InMobi, wil be tasked with scaling the revenue organisation 'quickly enough to meet the demand the company is seeing from the market'.

Intelligent Optimisations
Customer acquisition-focused DSP Intelligent Optimisations has named Tom Bowman as CEO, taking over from interim CEO Charles McGregor.

Bowman was formerly global SVP of sales operations at BBC Advertising, and has also worked at MSN and Yahoo.

Astound Commerce
Terry Hunter has joined Astound Commerce as UK managing director, as part of the eCommerce firm's recent takeover of digital creative agency Firedog.

Hunter, the founder and former CEO of eCommerce consultancy Tryzens, will be responsible for heading up UK operations as Astound looks to drive forwards it European business.

 

YOU MAY ALSO BE INTERESTED IN