Informa Telecoms & Media is staging a three day conference, Mobile Pricing 08 from 20 22 May. The event takes place at the Crowne Plaza St. James in London, with day three focusing on the recent emergence of the mobile Internet and data as the way to offset declining voice revenues.
The conference will explore dynamic attitudes to pricing and organisational culture and strategy, as well as strategies for survival in saturated and competitive markets. It will also look at how to establish effective pricing strategies for targeting new customers; how to price for loyalty and retention and exploit the potential of your existing customer base; and define pricing strategies for roaming services.
Speakers include Sarah Medicoff, Strategy Director at Orange Business Solutions; Ashley Benigno, Mobile Future Strategist at 3; Jung Tech Kim, Senior Manager of Price Planning, Marketing Strategy at KTF Korea; Melis Turkmen, VAS Management, Content Services and Planning at Turkcell; and Miguel Jutte, Senior Expert, Billing Strategy at T-Mobile Netherlands.
You can see the full agenda here. Pricing details here. Download a brochure here. And register to attend here.