Mojiva and Retailigence Partner to Drive Mobile Users In Store
- Tuesday, December 10th, 2013
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Mojiva is working with Retailigence to drive shoppers in store by offering location-based mobile ads that give information on local product availability.
Retailigence says it holds data on more than 12m products from 100,000 stores, which it uses to power customer-facing shopping apps. Mojiva will use its mobile ad network and Retailigence data to deploy mobile creatives that target the right products at the right people in the right location.
“Improving mobile advertising experiences is Mojivas highest priority and partnering with Retailigence offers outstanding product, brand and store locator technologies for considered purchases and impulse buys,” said Jack Hallahan, VP of innovation at Mojiva. “Retailigence’s extensive retail store integrations ensure products are in stock at each store, which in turn drives confidence and higher conversion at point of sale.”