Mojiva has exceeded 1bn unique devices reached globally each month – the first mobile ad network to do so, the company says. The figure – which includes smartphones, feature phones, Tablets and touch screen devices – was reached in December 2011.
“Our primary goal is to help marketers deliver relevant advertising to the right mobile users within premium apps and mobile web content, and to make it worth the effort by delivering scale,” says Dave Gwozdz, CEO of Mojiva. “This is no easy technical challenge. Surpassing 1bn unique devices reached per month is indicative of the quality of our technology and our commitment to being leaders. With this kind of reach, marketers that want to reach the mobile consumer can move the needle in a hurry.”
Mojiva also revealed that it serves more than 60bn monthly ad request, across 190 countries.


