MOO has launched NFC business cards to give its loyal fans a third dimension when meeting people.
The Luxe range of cards now have NFC-enabled chips embedded inside so users can quickly share business details and links to websites or social networks with new contacts.
The NFC by Moo app, which goes live in Google Play this week for handsets running Ice Cream Sandwich or above, makes it really easy to add different details to your card. You can also change them whenever you need to.
Although it wont work with a lot of handsets, not least any on iOS, it is a MOO and quirky way to get you noticed.