Nando’s is testing mobile coupons at its Sanctuary Lake shopping centre branch in Sydney, offering them to customers when they access the free wi-fi.
The campaign is being run by retail marketing DC4G, who supply the wi-fi platform to help retailers boost engagement in store, using Eagle Eye Solutions mobile coupons.
Jake Martin, marketing executive at Nando’s, said: “Mobile is an exiting and engaging medium for us and something we’re keen to support our customers with. DC4G free wi-fi is an excellent opportunity for us to test Eagle Eye Solutions mobile coupons.” 
“Our proximity marketing platform gives localised vendors the opportunity to engage and communicate with their audience in an easy and cost effective way,” said Katherine Ablinger, DC4G marketing manager. “We are seeing more retailers trending towards in store and proximity based free wi-fi as a high quality and sophisticated way to connect with their customers.”
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