NeoMedia Updates Barcode Reader App

Mobile barcode company NeoMedia has updated its NeoReader app, adding in-app browsing of linked sites, and social media integration with Facebook and Twitter.

“We continue to work to enhance NeoReader to provide added features to our users and provide functionality which mirrors our customers behaviors,” said NeoMedia CEO Laura Marriott. “Combining mobile and social media is hot and these new enhancements help communicate your scanning activity to your networks more effectively and instantaneously.”

Users will also be able share the app itself using QR codes – always good to see a mobile marketing company taking the medicine.


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