Netbiscuits, the web software platform for the creation, publication and monetization of mobile websites, has entered into a technology partnership with WoodWing, which supplies workflow and content management solutions for print and online publications.
The companies note that many publishers are incorporating mobile into their publishing channels, adding that by integrating the Netbiscuits development platform with WoodWings solutions, the publishing industry can easily serve content for mobile.
Netbiscuits brings the Internet experience to any browser of any mobile
device worldwide, and, the company says, enables businesses to create
next-generation mobile websites with seamless integration of rich
media, advertising and commerce, generating a mobile web presence out
of existing content. WoodWing has defined a server-side plug-in standard that it says allows
for a tight integration and flawless operation with Netbiscuits. The connection of the two companies' systems enables a brand to establish a mobile channel next to the online channel.
The latest developments in the publishing industry shift to the question how to deal with mobile, says WoodWing President, Erik Schut. Woodwing offers solutions for the production of print and online publications. With Netbiscuits we have found a perfect partner to seamlessly push content from our CMS (Content Management System) to any mobile device.