MASTERCLASSING

Nimbuzz Announces Revenue-sharing Deal

David Murphy

Nimbuzz1
Mobile VoIP, presence and IM provider Nimbuzz
has announced its first revenue sharing partnership with a social
network, formalising its push to provide online communities with real
time web and mobile communication. StudiVZ, the biggest German speaking
social networking site, becomes the first in a series of international
networking sites to integrate the Nimbuzz technology into its
community, bringing real-time web and mobile communication capabilities
to members for the first time.
By integrating the Nimbuzz VoIP,
presence and IM features, social networks can extend their offering
beyond their current online networking experience. StudiVZ is the first
partnership of this nature to be announced by Nimbuzz, with similar
deals in Turkey, Asia and Italy imminent.
The Nimbuzz-powered web
and mobile clients launched in unison for StudiVZ members yesterday.
The web chat is fully integrated into the existing StudiVZ interface,
allowing IM conversations between all community members. The full
Nimbuzz portfolio, including voice calls, chat and file-sharing across
popular IM communities, will also be available, and a link to a bespoke
download page will be promoted across the StudiVZ network.
Strategic
distribution deals are our key targets for growth and we are pleased to
announce this important social network partnership just six months
after our launch, says  Nimbuzz founder and CEO, Evert Jaap Lugt. The
ability of social networks to provide a complete day to day experience
is restricted by the nature of the product being tied to the PC. But
people are mobile, so by partnering, we can blend our technology with
their existing communities with the resulting product benefiting and
adding value to businesses and consumers alike. This deal is just the
beginning for us and we will be making further social network and
operator announcements in the very near future.
StudiVZ is one of
the largest European social networks, and the biggest German speaking
network with over 12 million members across Germany, Switzerland and
Austria.

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